With more than 1 billion video hours views each day; YouTube is the First Video Discovery & Searching Platform for the entire World.
75 billion US dollars worldwide in 2022. The average spent all over the world in video Advertising.
With the number of video digital viewers that keeps its rising every year, we have reached the 3,4 billions viewers across the world.
Marketers and business owners embrace video marketing and production more than ever.
Youtube remains, after Tv and Satellites Channels, the most viewed media stream in the world. Why is it so powerful and Youtube Ads are so attractive and efficient?
Viewers say they are 2x more likely to buy something they saw on Youtube.
Well. It's a matter of Attention first, interest second.
Attention: something is hard to reach and to gain.
Meanwhile on Tv spectators are passive to the scheduling, when visitors are on YouTube are always active when they type for a search.
Typing for a search is for something they are thinking about or they are already interested in.
You have already an active viewer who is searching for something: passions, interests or as a response to something they need.
Youtube ads are short, linkable so if interested they can browse your website.
You can reach potential prospects who are searching for something your business and products can be the perfect solutions.
Over 70% of viewers say that YouTube makes them more aware of new brand. This is Awesome.
You can be discovered with a simple 15 seconds short video ad, geo localized or either more for interests, keywords, demographic, similar channels, age, sex, country, language, gender and so on. The audience to reach is important to be budget effective and efficient.
Let me show you this awesome new invention I've discovered in a 10 seconds in-video ad.
It's really mind catching
Let me say it: I am a Star Trek fan, so this is similar to the fantastic body scanner all doctors have on spaceships that in 10 seconds let you know everything.
It has been 5 days since the first impression and visit to the site. Already registered in the waiting list. Think, it's wearable, small, no dangerous. Anyone can could have one of and simply send information in case of urgency to the doctors.
It's a smart way to be prepared and of support without be invasive. You know in case of emergency it's not savvy to move too much, speak too much to the person.
This is a great support in any situation.
Viewers are 4x more likely to use YouTube versus other platforms to find information about a brand, product, or services.
In these way you can access potential costumers of an area like a small city, a village or in other countries with total control of the campaign and with analytics to best assess all campaign settings on the way.
This within 24 hours from activation.
"We have nearly doubled our sales each year since we started advertising on YouTube"
They were able to precisely reach people when it was the most relevant to them.
Video advertising on any budget
From local shops to global brands, businesses of all sizes and budgets can grow with YouTube Ads.
I advise a monthly budget of 500€ per month to begin with.
The best placement is obviously with in-video ads which are the ads that you see while you're watching a video.
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